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Partner Event: Fundamentals of Digital and Social Media
January 26, 2017 @ 8:00 am - March 2, 2017 @ 5:00 pm$550
Taught by Pam Holland
Pam is the Founder of TechMoxie, LLC., a technology coaching, instruction and support company that specializes in helping ‘grown-ups’ master technology. Learn more about Pam and her company here:Tech-Moxie.com
Thursdays: 6-8 pm. January 26 – March 2, 2017
Social media and digital media has become critical in our professional and personal lives. We need to understand how to use such sites as LinkedIn, Facebook, Twitter and Instagram to establish a compelling online presence for promoting job skills, business ventures and/or social causes. Social and digital media is also necessary to gather information for business, publishing, updates on news stories and for research projects.
This course will systematically review these important social media tools to understand mechanics, privacy considerations, best practices for creating a profile, posting content, and building connections. This course will also cover blogs and websites for building businesses and brands, as well as other digital platforms for direct email communication such as Mailchimp.