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August 30 @ 6:30 pm - 8:30 pm
Join special guest Juliana Cardona Mejia and learn creative strategies to manifest your ideas! We will use human-centered design and improv to brainstorm and solve problems. This workshop will be centered on your end-user, as this is the best way to identify opportunities, create customer value, and drive growth. How does your potential customer define your product or service? What do they value? What do they want? You will learn how to co-create with your end-user to rebuild and reiterate your organization’s offerings.
Juliana Cardona Mejia founded Street Entrepreneurs in 2015 with the intention of igniting the power of low-income communities by harnessing the grit and talent of entrepreneurs. Prior to that, Juliana spent 10 years volunteering with homeless, disadvantaged, low-income, and marginalized populations in over five countries and with over 20 grassroots organizations. In 2013 she received the Congressional Bronze Certificate in recognition of her initiative, service and achievement in voluntary public service.